Wednesday, November 6, 2019

Proposal of Student Jnformation System Essays

Proposal of Student Jnformation System Essays Proposal of Student Jnformation System Essay Proposal of Student Jnformation System Essay CHAPTER 1 INTRODUCTION Proposed Research Topic: Shortcoming of IFM Student Management System Meaning of Student information system Student information system is a software application for education establishments to manage student data. Also known as student information management system(SIMS),student record system(SRS), student management system(SMS). Objective of proposal: IFM’s students claim that student management system is very inconvenient to them as the end users of the system during day to day operations. Due to this fact, we will concentrate on enhancing the system functionalities that have proved to have weakness such as to enable the system to calculate GPA at the end of each semester and make the system reliable and available for student to view their results and fee payment. Background: The background of student information system starts from manual management of information like the result to be provided to the notes board where as the area of student to access the result. This were difficult for the student to access the information due to increase number of student, and the system were moved to computerized that start with SARIS and now SIS but there are a sort of problem. Not only student but also management increased their performance due to shifting from manual operations to computerized operations. Therefore, this project shall be conducted in team work by four members in the IFM (The Institute Of Finance Management)premises which I located at city center opposite to national Museum. The first member is a team leader and he is specialized in projects management, the second member is specialized in research and data analysis, the rest two members are specialized in system development and maintenance process. Shortcoming of Student Management System IFM student management system has proved to have a several problems (shortcoming) regarding to the user who are students. The system seems to be very inconvenient to the users as it is viewed from its different functionalities as demonstrated below: Lack of relevance information Lack of relevance information such as in the module section, because it contains non-relevant subject for example for Bsc. IT module, Audit has been indicated as one of the subject to be selected during second year study where as it not part of subject to be selected or studied by IT student so it lead to confusion and inconvenience during selection of module. It also has poor organization of necessary information, module should be divided based on semester and not year. It should enable user to see the overview/content of each subject for example in case of† IS project† it should shoe the content of this subject so as student should get a picture of what is going to cover regarding to the subject, this will enable student to be aware when selecting an option subject. In case of GPA The system should calculate the students’ GPA at the end of each semester. This shall make student aware of his academic performance so helping him/her to make strategic plan on how to improve his/her performance and enhance seriousness of the student System reliability The system is not reliable because when maintenance or updating information in one of its functionality negatively affect the other functionality for example during uploading of result, student may not even be able to access other functions such as fee payment, home as well as student profile despite the fact that only function that deal with result is maintained. Instead message that says †system is undergoing maintenance† appear and no any function can be accessed. Poor interface System interface should not require user to scroll down or up so as to access some information instead all information should be arranged in a manner that all features appear to fit to the screen width and height. In results and payment link Information are not integrity, this problem show that the data can be changed at any time when the system used or accessed, for example on result you can look the result on this time are not the same when you will check again it can be good result or bad result but that does not matter, it needed to get expected result. Also in payment link you can check the payment status on this time you are not debt but any time the status will show you are debt. In the student profile link The update of information to the student profile are not reliable, for example the timetable it can be better when a particular student check the timetable in his/her profile to avoid disturbance or any information are needed to be uploaded in student profile to show the accuracy of student to get new or particular information. Also there is problem when you editing information in your profile are not accuracy because you can edit and the system are not respond to make changes or sometime the changes are accepted. In the communication link In case of communication link there is no feedback/notification which can make you to know you request are sent or fail. For example you can send the email to the lecture, when you send the email have no notification which show you the email now is sent and there is no feedback from the lecturer to you, from example to tell you your request is on processed wait for a hour or a day. CHAPTER 2 LITERATURE REVIEW Literature review refers to the survey of important articles, books and other sources pertaining to your research topic. This review of the professional literature relevant to your research question will help to contextualize, or frame, your research. It will also give readers the necessary background to understand your research (Joffrey hoffer ). According to Student Management System of IFM we reviewed the whole system, the system tried to accomplish some of the need of the students and management but other task where not ell introduced. The system should be integrate means that the accuracy and consistency of stored data, indicated by any absence of any alteration in data between two updates of data record (joffrey Hoffer). now the student management system of IFM not integrated due to the reason that the available information are not consistent. User friendly refers as application, equipment, facility, process, or system that is compatible with its int ended user’s ability to use it easily and successfully (Balasubramanian,D 2001). According to IFM student management the system failed to maintain user friendly because there is a lot of scrolling in order for the user to see the other information which can reduce user intention. Feedback refers as the process in which the effect or output of an action is ‘returned’ (fed-back) to modify the next action. Feedback is essential to the working and survival of all regulatory mechanisms found living and non-living nature, and in man-made system such as education system (www. businessdictionary. com). In case of IFM student management system, the system does not provide any information when the student provides the communication to the management. CHAPTER 3 METHODOLOGY According to the problem or shortcoming demonstrated above, there are various ways that can be followed to investigate the real solution to the above problems but for this case â€Å"Rapid Application Development† and Conduct a literature review are the best methodologies to be used to accomplish the proposed project due to the following reasons * Methodologies radically decrease design and implementation time. Close collaboration between users, analysts and managers. System Development Methodology is a standard process followed in an organization to conduct all the steps necessary to analyze, design, implement, and maintain information systems. We suggest using Rapid Application Development (RAD) Methodology RAD is a software development methodology, which involves iterative development and the construction of prototypes. It involves extensive user involvement, prototyping, JAD sessions, integrated CASE tools, and code generators. Joint Application Design (JAD) is structured process involving users, analysts, and managers. Several-day intensive workgroup sessions. It uses customer involvement and group dynamics to accurately depict the users view of the business need and to jointly develop a solution. REFERENCES * Modern system analysis and design sixth edition by Jeffrey A. Hoffer, Joey F. George, Joseph S. Valacich. * www. businessdictionary. com * IFM Student Management System * Computer installation and servicing Balasubramanian,D 2001

Monday, November 4, 2019

Bake Me A Cake Essay Example | Topics and Well Written Essays - 1500 words

Bake Me A Cake - Essay Example This has also helped BMAC in adverting about its products because the satisfied customers have resulted in word-of-mouth advertising that have greatly expanded the business’ customer base. Bakery industry in Canada has a number of opportunities and risks that Bourgon need to understand. The industry has experienced massive growth since the recession particularly due to changing preferences of consumers. Consumers increasingly demand healthy and custom-made cakes for their various events. Because of this, the bakery industry revenue is anticipated to grow over the coming years at a strong rate per year. The online markets are able to offer BMAC the ability to attract a wide customer base thus greatly expanding their business in terms of sales volume. BMAC is able to market to a very wider audience for relatively low expense. BMAC can adopt new technology to better meet or satisfy the needs of their customer with new as well as improved products in a timely manner. Incorporation of technology into the business will build a competitive barrier against BMAC’s rivals thus giving it a competitive edge. Fragmented markets of the bakery industry provide a number of opportunities for BMAC to expand as well as increase their market share. Such markets have numerous small rivals that lack cost advantages or bigger companies. BMAC can automate to develop a competitive advantage. The industry has several grocery stores and independent bakeries that operate their own in-house bakeries. BMAC has to deal with this saturated and consolidated market by automating or providing other distinct value to their customers so as to be able to compete with larger bakeries. The consumers are expected to switch to healthful baked offerings that are free of many additives and Trans fats. In future, gluten-free products for individuals with grain sensitivities will be on the rise. BMAC should capitalize on

Saturday, November 2, 2019

Using examples, critically discuss the importance of gastronomy to at Essay - 2

Using examples, critically discuss the importance of gastronomy to at festivals - Essay Example Food festivals in the UK is a good example of food festivals where gastronomy can be used to benefit the tourism sector while improving culinary experience of many people who attend food festivals in the UK annually. Several regions of the UK offer food festivals in which all kinds of food from those regions are served, ranging from insects, oysters, mocktails and ales. Gastronomy in these food festivals enables locals and tourists to learn various types of food, share ideas about food, and build their nutrition knowledge (Smith & Costello, 2009). This improves relationships between people from different cultures, and enables them to enjoy their experiences together and build unity across UK and the world. This is also supported by Niester (2008), who suggests that food festivals such as beer festivals bring together visitors who come beer testing and experience, leading to strong relationships. People get to know each other as they test beer during beer festivals and beer shows held annually in Yorkshire, UK. Gastronomy also enables people to learn about sensory human nutrition. Visitors attending festivals do not just get the chance to enjoy beautiful sceneries and marvelous performances, but they also get to taste, discover, research and understand about food in a practical and enjoyable manner. For example, the Ludlow food festival in Shropshire is famous for modern food festival trend that involves preparation of sausage and ale trails (Lloyd & Johnson, 2009). The festival organizes an interactive event which allows participants to learn how to use their five senses when eating (Lloyd & Johnson, 2009). This event does not just promote relationships but also enables people to understand their sensory human nutrition. Gastronomy also enables people to learn and understand how food nutrition relates to culture (Katz & Weaver, 2003). As a

Thursday, October 31, 2019

Project management Assignment Example | Topics and Well Written Essays - 1500 words

Project management - Assignment Example Team functionality and consequent performance depends on various collaboration aspects that are designed to enhance the realization of the project objectives. Communication is a fundamental aspect in the undertaking of a project that engages team work. There should be a clear flow of information from the team leader to the members and vice versa. This flow is designed to maintain a consistent system through which all players in the team are kept posted to emerging issues and expected trends in the project (Gowen, 2007). Team efficacy is highly influenced by modes and means of communication within and without the team. It is important that each member contributes to the design, formulation and implementation of a communication process that is properly suited to the specific variables of the project being undertaken. Running of a project is not always at par with the expectations. However, with effective communications designs, it easier for the entire team to deal with emerging challe nges in the process. The team encompasses diverse and dynamic reasoning, knowledge and skills. Project undertakings also require that balanced collaboration be observed if the desired results are to be achieved. For this reason, the team cannot avoid discussions and decision making at both individual and team level. This requires that effective communication among all stakeholders. ... Team coordination of project phases is characterized by numerous activities. These activities call for decision making from time to time, across every stakeholder. With proper communications designs, negotiations fall into place. Negotiations encompass critical evaluation and assessment of scenarios that need to accounted for as different project activities unfold. Negotiations are designed to bring on board different views of every person involved, so that what is decided upon binds to every team participant. Negotiation in the team level aims to bring to terms all the individual duties and responsibilities, so that what is achieved reflects a team effort. Although the team is made up of a number of players, each player’s contribution counts in the overall success or failure of the team. On the same note, the different players are divided in accordance to their specialization, prior to the activities that need to be undertaken, and the duties and responsibilities that need to be met. Therefore, the team operates in functional areas that range from management and leadership, finance, operations and human resource (Bollen, 2009). The interaction of these parties must encompass proper negotiations, so that in case anything goes wrong in the process, a blame game does not emerge. In such an instance, these functional areas engage in discussions, evaluations and assessments that account for misconducts realized if any. Team performance is highly dependent on the meetings aspect. Meetings are inevitable at all decision making levels. From the time the team is being formed to the completion of the project, meetings play an essential role in uniting all

Tuesday, October 29, 2019

Resource Management Essay Example for Free

Resource Management Essay Mattel is one the strongest manufacturers of toys in the world. It is the market leader in developing toys of highest international standards. But staying at the top is not easy for Mattel, as it is positioned in one of the most intensive natured markets in terms of competition. Mattel has over twenty-five thousand employees around the globe (Mattel, 2010). In fact, what makes Mattel No. 1 in the toy industry is its well trained and high skilled workforce. This paper will discuss the strategies implemented to enhance the productivity and skills of Mattel workforce. Question 1 The most important challenge for Mattel is to recognize and provide for the need of coordinated development. Development is an essential part of any organization. Mattel’s development programs were introduced by the CEO of the company. The first step was to develop broad based strategy. These development programs resulted in skilled and productive workforce. Secondly Mattel wished to integrate corporate culture, for which development facilitators met groups of 10 or 12 employees globally and supervised them how to implement the new culture. Mattel also introduced digital training centers, by which employees have access to more than 200 e-development courses. These measures have helped Mattel to convert its workforce as the most important assets of the company. As a result of all these actions, Mattel’s selection and recruitment strategies would likely improve and become more intense. The succession plan aims to retain HR talent, but as a result Mattel’s selection criterion would be more challenging. Apart from this, Mattel would wish to seek employees who are sociable and have good communication skills, as coordinated development efforts require employees from different departments to interact more. Further, Mattel might also judge the GK (General Knowledge), IQ (Intelligence Quotient) and EQ (Emotional Quotient) levels of new recruits as a part of enhanced selection strategy. (Mathis Jackson, 2008) Question 2 There is no probability of the instance where the developmental efforts of Mattel would appeal to some employees more than others. The rationale behind this is that the coordinated development efforts were aimed to work for all employees of the Mattel industry. Most employees of Mattel are related to manufacturing process, even if they work in different departments. Since majority employees work towards similar goal (manufacture highest quality toy), their mental and developmental processes would almost be the same. Furthermore, the developmental efforts and programs aim to create skilled and productive workforce does not involve technical training in manufacturing a toy, hence these processes are developed such as to appeal all Mattel employees equally. Lastly, Mattel has recently implemented an integrated corporate culture. This culture acts as a niche for the Mattel employees where they interact with other teams and seek to pursue coordinated development efforts. Thus Mattel employees can be defined as ‘bees collectively working to produce honey’. In such instances, these development efforts appeal all employees the same. (Bratton Gold, 2001) Question3 There can be several reasons for the ‘Barbie’ girls group and ‘Hot Wheels’ boys group not interacting with one another and working effectively together in the past. Firstly, Mattel requires its employees to feel the passion and become a part of what they manufacture. Hence, the Barbie girls group had all the instructions and manufacturing processes that coincided with Barbie’s feminine nature. While the Hot Wheels boys group reflected aggressive, daring and bold nature concepts in their manufacturing processes and instructions. Secondly, ‘Barbie’ and ‘Hot Wheels’ were brands of Mattel, and had different market segmentation and target markets. Hence the strategies designed to sell each brand was different and couldn’t have been merged. Barbie was targeted at teenage girls while Hot Wheels was targeted at teenage boys. Furthermore, the culture within which the employees of Hot Wheels and Barbie worked were completely different. There was nothing common in the cultural environment where both the brands were manufactured. (Montgomery, 1993) There are, however, several methods by which Mattel could reinforce the needs for these groups to work together. Firstly, the identity of both groups should be reinforced as a part of Mattel family rather than separate entities. Hence, the employees of both brands would realize that they are part of a Mattel family, and could interact with one another and share their secrets and strategies about skills, labor empowerment and employee dedication. Secondly, Mattel should more intensely implement a common corporate culture within the company which will create a common ground for Barbie and Hot Wheels manufacturers to work together. Thirdly, the need for coordinated development efforts should be emphasized upon by promoting teamwork and interaction to achieve goals (Mathis Jackson, 2008). Furthermore, managers can also use succession plans for key positions. Thus they can use terms as ‘Boys need Girls, and vice versa’ to emphasize the reality that both Hot Wheels (boys) and Barbie (girls) are equally important part of the company. Conclusion Mattel has developed several strategies and techniques to empower its employees. The development programs aims to improve skilled labor, and succession plans aim to retain human resource talent. If properly implemented, these strategies, along with the new corporate culture could enhance the performance and efficiency of all employees. These methods would surely help Mattel to retain the No. 1 spot as market leader in toy manufacturing industry. References Bratton, J. and Gold, J. (2001). Human Resource Management: Theory and Practice. 2nd EditionNew York: Routledge Mathis, R. L. and Jackson, J. H. (2008). Human Resource Management. 12th Edition. New York: Cengage Learning Mattel (2010). Mattel Website. Accessed on August 23, 2010 from http://www. mattel. com/ Montgomery, B. P. (1993). Mattel, Inc. International Directory of Company Histories Vol. 7, pp. 304.

Saturday, October 26, 2019

If You Want To Help Visit Egypt Tourism Essay

If You Want To Help Visit Egypt Tourism Essay One of the most important activates that any country has through its different cities as all people know is tourism. It is one of the most interesting and exciting type of activities and services used to provide individuals or certain amount of people travelling experiences all around the world. These experiences revolve around travelling across countries miles and miles, overseas and oceans to enjoy different places, with different cultures other than home. (Michigan State University, 2007) After what happened in Egypt recently, 25th revolution, there has been a turning point in all the industries, production processes, and even services. Unfortunately, when Egypt was about to become one of the most successful developing countries in industries, production, providing services, and even having special positions in the stock markets in comparison to another countries all around the world, suddenly, all this has turned upside down. Production has been stopped, services became poor in satisfaction, and Egypt became out of stock market ranking. The service that was highly affected by that revolution was the Tourism. Tourists who were in Egypt throughout the revolution, travelled back to their homelands as a result of fear of what was happening from serious political events in Egypt. This was also as a result of the bad Public Relations campaign that was made on Egypt at that time through the media and press. For that reason, a new Public Relations campaign must be developed and settled in order to give to Egypts Tourism life back as before. Egypt has been constantly a country of tourism where Europeans use to spend their vacation there and observe its archeological finding and its antiques. The tourists there are visiting the most attractive places such as Sharm -el-Sheikh, Hurghada, Safaga and others. Besides that, Egypt is also well-known for its marvelous environmental tourism on top of other varieties such as Safari, consultations and sports. Egypt was acknowledged all over the history as a target or what the tourists are aiming for since it was visited throughout the primeval era, the tourists feel affection for visiting enormous and immeasurable places in Egypt, yet it sustained the reflection throughout the middle and modern history. On the other hand, the innovation of the Paranoiac ancient artifacts which had been extended long time ago has added a unique appeal to Egypt and also its inimitable religious and cultural testimonials or tombstones which are very precious to visit and grab the attention of the touri sts to come back and visit those unique places. As for the educational and archaeological tourism, Egypt has many different types of broader fragments that the tourists can visit across the world with its geographical location and its moderate atmosphere all the year round, together with its horizontal measureless coastlines, and beaches with its exclusive reserves of coral reefs which truly present Egypt with rewards of a competitive edging. Situation Analysis: Egypts Tourism Crisis after 25th Revolution: As Egypts national profit is based on its strong historical stories that revolved around its different cities. Tourism has been one of the most important factors of letting foreign currencies as well as people with different nationalities enter Egypt. As a result of the revolution, an international financial crisis had arisen between Egypt and different nations. Most of the European tourists who come and visit Egypt recently, their rate has decreased in a theatrical way. After the peak that was in presence all around Egypt, many of the reservations in terms of airplane seats, hotel bookings, and business meetings have been decreased in their amounts. (Mwathe, 2011) In order to make a successful Tourism Media Public Relations campaign, this situational analysis must be put in consideration in order to know what type of message will be sent to the audiences across the main topic Tourism and its improvements. -Women before and after the 25th revolution, before the revolution the Egyptian people usually believe that women are inferior to men, The Egyptian women were used to avoid contact with men who were not in their family connections, while after the 25th revolution, women have their rights; they learnt how to say their opinions and views, also the womens strong contribution in Egypts protests against the Mubarak supervisions or regimes has a positive coverage to the political equality that have took place in the Tahrer Square ,many women were marching to take their rights and civil liberties, yet this occurrence highlighted the fundamental consequences of defending the womens rights in Egypt and may hold back the enduring developments towards civilizing the womens political rights in the country. -In addition after the revolution, all people were connected together hand in hand in order to protect and clean their country. Egyptian people were and still calling everyone to sanitary Egypt by those things first to buy local products, second to stop shouting and learn to listen to each other, third to keep the streets clean by painting them, and last but not least calling the tourists to come back and visit our precious country which have lots of marvelous places to visit. Moreover, Muslims and Christians were one soul at the time of the revolution fighting to take their rights and now they are much connected to each other and finding ways to protect their mosques and churches as Egypt has been well familiar with its religion, values and principles. Key Messages: There are different groups that messages need to be sent to; these include groups that have direct influence on tourism (publics)such as the media, the tourists and tourism companies, and others that have indirect influence (public) such as colleges and college students. Messages used should be appropriate, meaningful, memorable and understandable by different targeted groups (Yeomanz Tench, 2006). The following is an example of the messages that can be used with different groups of the publics; First, the media should be inspired to show the positive side of the revolution instead of the negative one. For example, showing the streets that have been cleaned after the revolution and how the Egyptians are getting more civilized and are caring more about their country. The media is normally looking for a good story that attracts people; however, sometimes the messages communicated give poor image of the country. Therefore, the media should be send messages about the economic and social effect of losing tourism for the whole Egyptian society and also for Egypts reputation and image all-over the world. Second, the tourists probably play the major role; because they are the ones who decided whether to visit Egypt or not. The media may be helpful at this time; it can show foreigners a positive image for the Egyptian treatment to the tourists. Tourists need to see how the Egyptians are getting more respectful to them and how they are willing to welcome tourists in their country. Moreover, tourists should be shown the positive side which is the clean streets, the planted trees and so on. Third, the legal bodies should be encouraged to reform new policies and regulations that make the tourists feel safe when visiting Egypt. For example, according to Mr.Maher Moussa, an Egyptian tour guide; he stated that after the revolution when there were almost no policemen; the sales people at the Egyptian bazars where treating the tourists very bad and they were pulling them from their shirts in order to purchase products. Tourists at that time did not find anyone to help them; apparently they did not feel safe at all. Therefore, the policymakers should be told these stories and should be encouraged to return the tourism safe as it was before the revolution. Forth, the workers in the field of tourism need to be sent a message stressing on the fact that tourism is crucial for them and for maintaining or even improving their living standards. They need to be encouraged to develop and improve the way they treat tourists and also need to be encouraged to remain committed to their work and do not look for other options such as switching their careers or immigrating. Sales persons should be treated the ethical behavior of dealing with tourists. The following table gives a brief summary for the messages to be communicated, to which groups and what are the success indicators; Target Group Messages Communicated Success Indicators The Media You can play a vital role in improving the current situation of tourism in Egypt; encourage, inspire and attract everyone working in the tourism sector to work harder and motivate tourists to come to our country Increase in the rate of trips Increase rate of security Reduced terrorism Increased level of awareness about the importance of tourism The Tourists You can now watch the place where the whole Egyptians have met at once to ask for their rights In Egypt you can see monuments that are never seen anywhere else in the world. Your safety is our first priority; we will thrive to keep you safe. Egypt is now welcoming you more than ever before Legal Bodies Tourists represent a major part of Egypts future; we need to keep them secure we need to implement strict laws and rules that make tourists feel more safe in Egypt than any other part of the world Workers in the Field of Tourism We should prove to the whole world that all Egyptian never give up, never leave their work because of fear. do what you love to do and make a difference Steve Jobs Think of ways to develop your career and improve your work situation in the tourism industry. Businessmen who Own Tourism Companies your role is vital in improving the current situation in Egypt The future is bright for tourism in Egypt. But, we need to prove this to the whole world. Schools and Universities you need to implement new teaching methods that teach students the ethics of dealing with tourists. The Medias Goals and Objectives towards Tourism after 25th Revolution: Any campaign that is in the building stages must set goals and objectives in order to know what problem they are trying to solve, what message they are trying to send to audiences and what communication and media tools they will be able to use. According to Egypts tourism case, Medias goals and objectives should be settled in a way that will help to improve the tourism as an industry, and overcome the crisis after what happened in 25th of January. These goals and objectives will help marketers in choosing media tools and deciding what to put in them. On of the most important goal and objective that the media must focus on according to tourism is that to in increase the amount of tourists coming to Egypt again the goal through the objective which is increasing the flights amounts and hotel bookings. Targeted Audiences: The whole Public Relations campaign beside the media era is targeting mainly foreigners who are located outside Egypt. They are mainly Europeans, and Asians. As a result of that, this media campaign must build up the appropriate communications tools with the key message of the campaign, and build them up in the correct way to reach the targeted publics Europeans and Asians and let them convey the message and understand it as it should be understood. Media and Communication Tools: Tourism Media Campaign Communication Tools: Communication tools are elements and objects that are used to convey the message from the campaign to the targeted audiences. They usually are the main factors in the media campaign that will help in achieving the goals and the objectives of the campaign. The message could be conveyed through articles, radio, television, World Wide Web, event sponsorship, or even a whole collection of press releases. According the tourism media campaign, the main media tools that will be used are television, World Wide Web, and event sponsoring. Television: Through Television media tool used for a tourism campaign, videos should be directed and produced as a recorded videos on tourism places in Egypt, for instance, Luxor and Aswan, the pyramids, Sharm el Sheikh resorts, and so forth, that will attract tourists to do not miss what history and civilization Egypt has made. In addition, to tourism areas all around Egypt in the videos, celebrity endorsement could be used. Through using celebrities that are known locally and internationally, the message transmitted will be more trusted and tourists will be attracted to come and see Egypts history, visit every museum, every temple, and so forth. Also, marketers could stress on tourists emotional aspects in which their feelings gets connected which Egypt as a country, and bear to them in mind that these emotions will be satisfied when they visit Egypt. The Television tool began with a small video that was made right after the 25th revolution, From Egypt with Love (Boyd, 2011) It was encouraging Egyptian people to treat tourists in a friendly way and in the same time, the message is transmitted to tourists that the Egyptians are kind and welcoming to anyone who come and visit the country (refer to the Videos Screenshot in Appendix 3). (Boyd, 2011) World Wide Web: The internet and World Wide Web now plays an important role in the media sector, as it is a spider web that connects the whole world and makes it as a one united island. Internet could be used in tourism media campaign through making groups on Face book, twitter and all social networks that anyone could join them. They could include information about how strongly the tourism is going to be after the 25th revolution and what good changes have been made to the tourism in Egypt. Also, websites could be designed for information about every tourism place that is recommended for visiting in Egypt including history, pictures, and even videos to let tourists get attracted and become emotionally attached with Egypt. Also, this will increase the needs to the foreigners to come and enjoy what they have seen in real-life. Taking Face book as an example to World Wide Web Media, there are one of the campaigns that already started straight after the revolution containing two groups about surviving and getting the life back to the tourism in Egypt. These two groups have made a huge impact on tourists and foreigners Facebook users all around the world hoping that it will improve Egypts tourism image internationally. (Refer to one of the groups Profile Picture in Appendix 3). (Ling, 2011) Event Sponsoring: Sponsorship generates a massive chance for any type of companies in which it helps to widen the good reputation through viewing companys picture, view, and everything that makes the company unique through reinforcements of certain events that will increase the attention of the targeted audience. (Khera Communications, Inc., 2011) This event sponsorship could be an effective way to communicate with tourists all around the world, especially when Egyptian companies sponsor international events or vice versa. Through doing these kinds of sponsorships, foreigners will know and observe that despite all the series of events that happened in Egypt is still and trying to be in a high position in the economy of the world. In my opinion, for getting back tourism to its normal cycle in Egypt, Egyptian companies must sponsor international events in order to stay connected with international audience and attract them to the country to be interested in the long-run to come and visit Egypt. Also, for international companies Egypt must make life easier to them in order to be easily located in Egypt and this will help them sponsor Egyptian events, for instance, sports events, charity events, that will build trust between Egypt and different Nations. Through following these steps in building a media public relations campaign to the tourism in Egypt, it will help in an enormous way to improve Egypts image to the outside world, not just view the dark side of the image. Furthermore, the message delivered from the country Egypt to the targeted audiences foreigners will be sent and understood effectively Communication Process Appendix 3 and there will be no noise nor distraction in the messages process/ Egypt was always known with its loyalty, loving, kindness and so forth to its visitors and even its citizens, and this image must be the same till end of life time, And as the video said through one of the video campaigns, Egypt We Love You! (Tench Yeomans, 2009) Barriers to Communication of the Message: The physical barrier is too much related to the distance between the parties. For example, face-to-face communication may be too much needed in some situations to make sure that the receiver understood the message sent. Recommendation; always ask for feedback from the receiver in order to make sure that the message has been understood. Language differences are always very critical for delivering the messages; people from different countries may find difficult to understand the language or a certain message or may even perceive the messages in different ways. Recommendation; translate the messages to as many languages as possible. Psychological barriers may also be to some extent significant; peoples emotions are very important to be considered when delivering messages. For example, when asking workers to keep working, they may feel that the media have no idea about how they are suffering financially from being unable to gain money and satisfy their needs. Recommendation; the messages should show clear awareness of the different situations and giving emotional support to every target group. Barriers that arise from conflict of interest between the crisis management campaign and the different targeted groups. For example, the campaign may be willing to encourage the businessmen who operate in the tourism sector to continue operation. While, at the same time the businessmen cannot continue because they are losing money and adding costs on themselves. -Indentifying the Publics: Egypt was known and will always remain as one of the amazing countries in the world due to its outstanding historical pyramids, Luxor and Aswan. Nothing will ever affect Egypts beauty in the eyes of the world, therefore I encourage and persuade all Italians, British, and Russians to come and visit Egypt after the breathtaking revolution which was accomplished by the Egyptians on January 25th in the liberation Square that has now become a touristic area which people from all over the world speak about and are so eager to visit it and to feel the pain and happiness which the Egyptian youth have created in Egypt. Tourist Plans Campaign The sense of To act the sense of the Egyptians, unenthusiastic and construct a dwell taken at the first attainment of the knowledge of the nation of battle by the full of meaning, the kingdom of the war with a broad-start is in that reimbursement of periegesis underscore the target of the seven recognized before the spectators. Mingling with the crowd to councils, factories, session of the doctrine of print advertising and out of the material Broadcasting / advertising will be the Customer, or gain the overall effectively blow. To be infected with the war On both sides, it shall be done within the degrees of the first part I will strengthen the services of a war which is rotating with an although, according to an exact and in the manner to the effect of all the target Promotional Views. (Weber, 2010) The perigees will be underpinned the wages of the knowledge of such activities six: 1. Known to a better Tourist Lives This was the foundation of the first phase to the knowledge of the identity of perigees war. Will continue using the same expedition, I extended the look and feel standardize and of all the relevant under the expedition might have recognized this belonging to the different labour. But just as changes to submit to an identity for its ability to upgrade the answer to the principle of the hearers of the draw. 2. With the cooperation of the allies Fabios, the war of the will hinge on implementation of the foundation of the fellowship of the various stakeholders the efficient meals. And here, the object of responsibility of coordinating the land of Egypt, has hired manager w perigees with the rest of the allies this one of the sectors: Private sector of my companions: depends on type of activity, Telecom sectors can be different so that, juridical, etc. It is of interest should be put in each of efficient contact is at hand. This elite cooperate with the associations to take part to fit the protector of a co-addition to the expense of the proofs have been early. 3. Communications software To raise the Profile of the war and acquire the advice and the support of the various stakeholders, while the entire marketing communications program designed for, it will be implemented. Any one is, the needy, Target Audience marketing communications best a piece of the instruments of which is extended to the ears. 4. The communication of the Public Relations Program Marker between different kinds of communications tools will be got ready, Public Relations are the most important of its ability to inject credibility in the wars of operation. Further they can adnotacione Public Relations of the singular degree the State had different segments of the tenement of the city. For if the history of the place Published in Print Media, I will stretch lying in around about. 5. The knowledge of expeditions Plan Designs of all wars is a quality know that to be done is to take care in and reap results fine. Things are established, the phases of Planning, for the following key steps: The Project web perigees shall manage the public to conduct attitudinal research to take the perceptions of conscience and to the views of the Egyptians, and travellers will perigees. The research by the art of effectively expose the child is crucial gauge degrees of conscience to the sector of State. Or Event elite, ecumenical, it is to eat of awareness have been done research results. This state of affairs so all the troops the will of stakeholders perigees page, perigees projects, a Government of Egypt, arts institutes, and of the media. From the committee I will be the keeper of the knowledge of perigees to appoint a council and in Latin implementation of the knowledge of triumph in war. 6. Develop the communication of the plans of the campaign tools Print material the consciousness that the target the seven petitions of the ground will be supported by disseminating print customized Promotional material for a war, and the items. And it is its distribution of Posters, Flyers, brochures and through the schools of the offices of the Central After the Egyptian, Social Security Corporation, leaves and inserts. Further Promotional material for school as mugs with sackcloth, Bumper Stickers, etc. it shall be repaid. Matter and CDs to be stable as the value of the Promotional and a large (Alaya, 2004) Strategy: Tourism is considered to be a very crucial activity for the whole Egyptian population; it accounts for 11% of the total Egyptian GDP and employs more than 2 million Egyptians (Feuilherade, 2011). According to the previous Vice President, Omar Soliman; during the days of the 25th January revolution, Egypt has lost around 1 billion dollars in tourism. For any campaign to be successful it needs to have clear guidelines and strategies to follow. The main strategy for overcoming the crisis of Tourism that occurred in Egypt after the revolution is probably encouraging integrated efforts between different population groups for the sake of improving the tourism conditions in Egypt. These conditions include, the treatment of tourists, the safety and security, services offered and so on. The integration of efforts is not only including the publics; who are directly affected by the tourism industry. But, it should also include the whole public society because apparently everyone in the Egyptian society is affected by tourism either directly or indirectly. Appendix 1: (Women before and after the 25th revolution) (Indentifying the public) 1. (n.d.). In Tourism . Retrieved April 2, 2011, from http://www2.sis.gov.eg/En/Tourism/ 2. (n.d.). In Tourism of Egypt. Retrieved April 2, 2011, from http://www.chinadaily.com.cn/hellochina/egyptambassador09/2009-08/24/content_8608649.htm 3. (n.d.). In Egypt 25th January revolution tourism revival. Retrieved April 2, 2011, from http://www.2travel2.nl/English/egypt-25th-january-revolution-tourism-revival.html 4. (n.d.). In Egypt Update: Womens Rights After The Revolution. Retrieved April 2, 2011, from http://sparksf.wordpress.com/2011/03/17/egypt-update-womens-rights-after-the-revolution/ 5. Tench, R., Yeomans, L. (2009). Exploring Public Relations (Second ed., pp. 185-186). Edinbrugh, AL: Pearson. Appendix 2: 1. How to plan Tourism Campaign 2. Strategy 1. Weber, L. (2010). Plan To Fund Tourism Campaign Draws Critics (IPR ed., pp. 1-3). Retrieved April 5, 2011, from http://ipr.interlochen.org/ipr-news-features/episode/10427 2. Feuilherade, P. (2011, February 12). Tourism Crisis as Foreign Visitors Desert Egypt. Retrieved April 3, 2011, from http://www.suite101.com/content/tourism-crisis-as-foreign-visitors-desert-egypt-a342840 3. Alaya, A. (2004). Tourism campaign aims to help ( ed.). , AL: Article The Star-Ledger. Retrieved April 5, 2011, from http://www.hackensackriverkeeper.org/Articles.php?ID=43 Appendix 3: 1. Key Messages 2. Communication Barriers Al-Arabia. (2011, March 31). Tahrir Square presented as historic site worth visiting. Retrieved April 3, 2011, from Al-Arabia : http://www.alarabiya.net/articles/2011/03/31/143675.html Article Base. (2009, February 3). 12 Barriers to Effective Communication-Beware of These Relationship Killers. Retrieved April 3, 2011, from www.articlebase.com Yeomanz, L., Tench, R. (2006). Exploring Public Relations. Pearson.

Friday, October 25, 2019

Incorrect Interpretation of the USA Patriot Act :: Politics

Incorrect Interpretation of the USA Patriot Act The USA Patriot Act is a legitimate law. It was rightly passed in light of the terrorist attacks on American ground. Americans have a right to be concerned about terrorism. However, the fear of the terrorists should not make Americans give up their way of life. Americans should not be forced to sacrifice what our country is proud of, including democracy and freedom of expression. In the case of the University of California San Diego (UCSD) administration banning the link to the terrorist website, the USA Patriot Act was interpreted incorrectly. Their decision to ban the hyperlink was a violation of freedom of speech. A link to a website should not be seen as communications equipment. Americans, obviously, have a right to be concerned about terrorists. In concern for the Americans’ own safety, the USA Patriot Act was passed with good reason. It should stay in effect and should not be modified. The terrorist attacks opened all Americans’ eyes and it was good to see that a law was actually passed to do something about it. The USA Patriot Act was passed in order to prevent Americans from supporting terrorists. It made it illegal to provide money, lodging, training or communications equipment to terrorists. An example of someone breaking this act would be John Walker Lynn. John Walker Lynn outraged many Americans and was one of the reasons why the USA Patriot Act was passed. This law would condemn future cases of John Walker Lynn. He is an American who joined the Taliban in the fight against the United States in Afghanistan. His case is currently in progress because there was no Patriot Act earlier when he did fight for the Taliban. He quickly became the American people’s favorite enemy. Many people argue that since UCSD owns the server which the students use for internet access, they have the right to restrict what the students do on their server. Some even make an argument that this is merely a property issue instead of a freedom of speech issue.